Piątek, 30 lipca 2010
Aktualny numer NR 13 ZIMA 2009
About “Twój Dom” Polish-American magazine
Our homes accompany us throughout our lives. We celebrate at home; we cook, rest, and enjoy our family there. We devote our time and money to our homes, and we care for them. And in return, our homes give us shelter, joy, peace, and safety. We gladly come home, as it resides close to our hearts.
The magazine “Twój Dom” reflects on just such a home. It immerses the reader in a river of never ending topics and issues concerning our everyday lives, inside and outside of the home.
What makes “Twój Dom” so special?
“Twój Dom” is the first publication in the tri-state area that is dedicated to Polish people living in the United States and is entirely written in the Polish language. Previous publications catering to the Polish Community have been either imported from Poland – thus not focused on a Polish-American audience – or are simply not of a quality to satisfy the interests and needs of sophisticated Polish readers.
“Twój Dom” magazine is close to the lives of its audience in America. For this reason, it has tremendous potential to become the most popular magazine read by the Polish Community in the whole of the United States. The excellent typography, graphic design and photography serve to highlight the magazine’s ambitious articles and compelling interviews. “Twój Dom” offers a visual feast in its professional design and layout, and nourishes the mind with its stimulating content.
About Us
Our editorial staff is comprised of professionals directly related to the worlds of finance, real estate, fashion, trade, art and music. Such a variety of occupations and interests helps to bring a broad range of themes and views to our magazine to create content that is absorbing and appealing. The cooperation of professional journalists, photographers and graphic artists guarantees a quality that many publications strive to achieve.
Our Readers
“Twój Dom” magazine is addressed specifically to the Polish population living in the United States. This large group includes residents of New York, New Jersey, Connecticut and Illinois, many of whom are already subscribers and readers of our quarterly. Whatever your position – producer, distributor, business owner – Polish people are there as well. These ambitious, educated, hard working, financially independent people will most likely open “Twój Dom” in the tranquility of their homes. This is the best environment for your advertisement to take root in their minds and blossom.
Statistics
The numbers speak for themselves. That’s why we’ve prepared a few statistics concerning the Polish population living in the United States today.
– The total Polish population living in the US is estimated at about 10 million people.
– These people reside mostly in New York, Illinois, New Jersey, Michigan and Pennsylvania.
– The median age of all Polish residents in the US is 47 years.
– 62% of all Polish people living in the US are married.
– 46% of all Polish residents have attained at least a college education.
– The average income of a Pole working in America is about $46,000 a year.
– 26% of all employed Poles hold management or other professional positions.
– 83% of them work for a wage or salary, and almost 10% are self-employed.
– 63% of Poles are homeowners, and this number is growing rapidly.
Our Strategy
“Twój Dom” circulates everywhere that Polish people reside. The affordable price, beautiful design, and stimulating content attract readers hungry for a quality Polish magazine relevant to their lives in the US. “Twój Dom” can be found in every Polish shop, bookstore and cultural center in any given Polish community, thanks to the efforts of our excellent distributors. Your ad will surely reach an audience that can truly appreciate what your business has to offer. Because “Twój Dom” is a quarterly, your ad is placed for publication only once in a quarter, while it may be seen by your potential clients all year round.
Why should you advertise with us?
The right audience. “Twój Dom” exists wherever Poles do, and this community makes for an excellent source of clientele for your business.
Exposure. The very best network of distributors delivers “Twój Dom” magazine to all Polish communities. The right display makes it seen by thousands of people, which eventually refunds the costs of your ad and widens the spectrum of your clients.
Ambitious content. Entertaining and absorbing articles by professional journalists and fascinating personalities appeal to a desirable advertising segment of the Polish population. The variety of themes guarantees that advertisements are seen by people of different tastes, ages, and professions, bringing the potential for a wide and varied customer base to your company.
Beautiful looks.
Although design is not the central focus of “Twój Dom”, it still remains a very important feature of the magazine. Aesthetics also mean a lot to the right audience: the enthusiasts of beautiful and high-quality things. Isn’t this the clientele you most desire?
Ad Rates
Inside Front Cover $2,600 * taken
Inside Back Cover $2,300 * taken
Back Cover $3,000 * taken
Full Page $1,800
2/3 page $1,400
1/2 page $1,080
1/3 page $720
1/4 page $540
10% discount applies for ad placement in two or more issues.
General Policies. Advertisers and advertising agencies are liable for all content of advertisements printed and for any claims against the publisher, originating from the ads. The publisher reserves the right to reject any advertising or request changes. Simulating the publication’s format is prohibited. The publisher reserves the right to place the word “advertisement” with copy that resembles editorial material.
Agency Commissions. A 15% agency commission will be allowed on space. The advertiser will be held accountable for payment, in the event of nonpayment by an advertising agency.
Billing Policies. Payment is due 30 days from the date of invoice. Advertiser or advertising agency must pay all attorney fees, if it becomes necessary to place any claims with an attorney. The publisher reserves the right to revise advertising rates by providing proper notification prior to changing the rates.
Material Requirements. “Twoj Dom” magazine will accept only digital files accompanied by a set of color proofs. Acceptable Digital Formats: QuarkXPress, Adobe Photoshop, Adobe Illustrator, Hi-res PDF files. Acceptable File Type: Images: TIFF, EPS. Fonts: PostScript Type I or II. Logos/Artwork: EPS. Acceptable Media: CD-ROM, ZIP Disks, Web Upload (contact the magazine for more information).
Label Media. Advertiser name and contact information must be on all media submitted. Media will be returned, only if specified by advertiser. All ad materials will be kept on file for one year from the insertion date.
File Preparation. All ad files must be supplied as CMYK. RGB files will not be accepted. Ad dimension must be according to magazine’s specifications.
For more information please contact our marketing department:
Nick Sadowski
nick@bluberries.com
Bluberries Advertising
70 Outwater Lane, Suite 401
Garfield, NJ 07026
Tel. 973 478-2200 x.26
Fax. 973 478-9662
www.bluberries.com
Najczęściej czytane
Numer 13 jest ostatnim drukowanym wydaniem magazynu Twój Dom. Zapraszamy do czytania magazynu na naszej stronie internetowej.